Google, Intel and Sony announced “Google TV on today.  ”Google TV is the newest initiative to bring together Internet and TV eye on the $ 70 billion TV advertising market.

Virtually all large companies in the technology industry and electronics including Microsoft and Apple failed to put the Internet on TV

Television is an attractive market for Google to expand its business with online advertising, which according to data from 2009 generates much of its annual revenue of 23.7 billion dollars. So far, Google could not find a business model successful.

The main focus of Google is to integrate a decoder to TV sets to search for videos and other information on TV and on the Web

Sony will produce the devices, which will be launched later this year, in time for Christmas sales season, while Intel will provide its Atom microprocessors.